January 1st, 1995 | RESEARCH
In this article, Jacksonville State University's Stephen Bitgood discusses and questions the commonly-held belief that visitors turn right when entering museum galleries. Based on his research, Bitgood offers a hierarchy of forces that influence visitor turning at choice points.
Document
Team Members
Stephen Bitgood, Author, Jacksonville State UniversityCitation
Identifier Type: ISSN
Identifier: 0892-4996
Publication: Visitor Behavior
Volume: 10
Number: 1
Page(s): 5
Tags
Audience: Evaluators | General Public | Museum | ISE Professionals
Discipline: Education and learning science
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions | Museum and Science Center Exhibits