January 1st, 1997 | RESEARCH
In this paper, Hermann Schafer of Haus der Geschichte, the museum of contemporary history of Germany, discusses the value of non-visitor research as a public relations strategy. Schafer shares findings from an independent study of non-visitors.
Document
Team Members
Hermann Schafer, Author, Haus der Geschichte der Bundesrepublik DeutschlandCitation
Identifier Type: ISSN
Identifier: 1064-5578
Publication: Visitor Studies
Volume: 9
Number: 1
Page(s): 195
Tags
Audience: Evaluators | General Public | Museum | ISE Professionals
Discipline: Education and learning science | History | policy | law
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions | Museum and Science Center Exhibits