Summative Evaluation Of The Shape of Life Series With An Adult Audience

January 1st, 2003 | EVALUATION

Knight-Williams collaborated with five aquaria to solicit the reactions of a random sample of their aquaria members to the PBS broadcast of the Shape of Life series. The collaborating aquaria were located in geographically diverse regions of the country and included: The Seattle Aquarium, Cabrillo Marine Aquarium, Dauphin Island Sea Lab, Shedd Aquarium, and New York Aquarium. The report focuses on questionnaire data provided by both the non-viewer respondents and by viewers of two or more episodes from the series.



Team Members

Valerie Knight-Williams, Author, Knight Williams Research Communications
Divan Williams, Author, Knight-Williams Research Communications
Jon Hinisits, Author

Related URLs

The Shape of Life


Audience: Adults | Evaluators | General Public | Museum | ISE Professionals
Discipline: Education and learning science | Life science
Resource Type: Evaluation Reports | Summative
Environment Type: Aquarium and Zoo Programs | Broadcast Media | Media and Technology | Public Programs