The Visitor Survey: Front-End Evaluation Or Basic Research?

January 1st, 1989 | RESEARCH

In this article, researchers from Colorado State University discuss a research study at the Denver Art Museum. The study investigated how one survey of visitors to the museum was used to increase staff awareness of different levels of audience commitment, while at the same time yielding evaluation information about an Asian Art exhibit to guide planning of new interpretation materials.

Document

VSA-a0a1o5-a_5730.pdf

Team Members

Ross Loomis, Author, Colorado State University
Marc Fusco, Author, Colorado State University
Ruth Edwards, Author, Colorado State University
Melora McDermott, Author, Denver Art Museum

Citation

Identifier Type: ISSN
Identifier: 1064-5578

Publication: Visitor Studies
Volume: 1
Number: 1
Page(s): 144

Tags

Audience: Evaluators | General Public | Museum | ISE Professionals
Discipline: Art | music | theater | Education and learning science
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions | Museum and Science Center Exhibits