May 25th, 2016 | RESEARCH
This article provides a first statistical analysis of the typologies and characteristics of popular science web videos on YouTube. An analysis of 190 videos from 95 online video channels was conducted. Several factors such as narrative strategies, video editing techniques, and design tendencies with regard to cinematography, the number of shots, the kind of montage used, and even the use of sound design and special FX point to a notable professionalism among science communicators independent of institutional or personal commitments. This analysis represents an important step in understanding the essence of current popular science web videos and provides an evidence-based description of their distinctive features.
Document
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Team Members
Jesus Munoz Morcillo, Author, ZAKKlemens Czurda, Author, ZAK
Caroline Robertson-von Trotha, Author, ZAK
Citation
Identifier Type: ISSN
Identifier: 1824-2049
Publication: Journal of Science Communication
Volume: 15
Number: 4
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Tags
Audience: General Public | Museum | ISE Professionals | Scientists
Discipline: General STEM
Resource Type: Peer-reviewed article | Research Products
Environment Type: Broadcast Media | Media and Technology | Websites | Mobile Apps | Online Media