March 17th, 2016 | RESEARCH
As a result of the large number of media used and a variety of objectives pursued by the various Public Communication of Science (PCS) activities, their evaluation turns into a daunting task. Therefore, a general taxonomy for all the approaches used by PCS could be helpful in order to differentiate their effects and to measure their results. A general format is proposed for a fast and easy evaluation of PCS efforts and to share a common language with all science communicators, who need to easily compare the results of this growing activity.
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Team Members
Maria del Carmen Sanchez-Mora, Author, UNAMCitation
Identifier Type: ISSN
Identifier: 1824-2049
Publication: Journal of Science Communication
Volume: 15
Number: 2
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Audience: Evaluators | Museum | ISE Professionals | Scientists
Discipline: General STEM
Resource Type: Mass Media Article | Reference Materials
Environment Type: Exhibitions | Informal | Formal Connections | Media and Technology | Professional Development | Conferences | Networks | Public Programs | Resource Centers and Networks