Naive Notions and the Design of Science Museum Exhibits

In this paper, Minda Borun of the Franklin Institute discusses the publics' naive notions of science and how museums provide the opportune place to study the pre-existing misconceptions of visitors of all ages. Borun reveals findings from the Franklin Institute's 18-month study to discover visitors' naive notions about gravity and air pressure and to develop exhibits which help restructure these concepts. The project is intended to establish a new model for the design of effective science museum exhibits.