Cracking the Code: Guide #1 – An Audience Research Collaboration Guide for Media Professionals, Evaluators and Communication Researchers

February 8th, 2022 | RESEARCH

This is the first of three guides for media practioners, evaluators and researchers about some of what was learned through the project Cracking the Code: Influencing Millennial Science Engagement.  This guide focuses on possible practices for creating an audience research collaboration for media professionals, evaluators and communication researchers.

Document

(no document provided)

Team Members

Sue Ellen McCann, Principal Investigator, KQED, Inc.
Sevda Eris, Co-Principal Investigator, KQED, Inc.
Asheley Landrum, Co-Principal Investigator, Texas Tech University, College of Media and Communications
Sarah Mohamad, Project Manager, KQED, Inc.
Scott Burg, Evaluator, Rockman et al

Funders

Funding Source: NSF
Funding Program: AISL
Award Number: 1811019
Funding Amount: $1,932,857

Funding Source: NSF
Funding Program: AISL
Award Number: 1810990
Funding Amount: $152,034

Related URLs

Cracking the Code: An Audience Research Collaboration Guide for Media Professionals, Evaluators and Communication Researchers
Collaborative Research: Influencing Millennial Science Engagement

Tags

Audience: Evaluators | Learning Researchers | Museum | ISE Professionals | Scientists
Discipline: General STEM
Resource Type: Research Case Study | Research Products
Environment Type: Broadcast Media | Media and Technology | Websites | Mobile Apps | Online Media

Linkedin   Youtube   Facebook   Instagram
Search: repository | repository and website pages | website pages
NSF logo

This material is supported by National Science Foundation award DRL-2229061, with previous support under DRL-1612739, DRL-1842633, DRL-1212803, and DRL-0638981. Any opinions, findings, conclusions, or recommendations contained within InformalScience.org are those of the authors and do not necessarily reflect the views of NSF.

NSF AISL Project Meetings

Privacy Policy | Terms of Use | Contact Us