Science Days and Fun Days

COSI offers special event programming on a monthly basis designed to enhance the guest experience: primarily Science Day and Fun Day special events. Science Days are events that highlight science topics, especially those dealing with our specific areas of focus, and celebrations surrounding events with a science theme, such as Space and Stars Day. On the other hand, Fun Days are events that are appealing to guests and are simple to implement, such as appearances by local sports teams, celebrities, performance groups, etc. COSI would like to better understand the impact special events have in driving guest attendance. The purpose of this remedial evaluation is to explore the degree of impact these two types of special events have on COSI guest attendance. The results of this evaluation will be used to inform and guide future special events program development. The overarching evaluation questions that directed this study are as follows: • What role, if any, do Science Days and Fun Days special events have in drawing guests to COSI? • In influencing them to return to COSI? • How do Science Days and Fun Days compare with one another regarding their impact on COSI guest attendance? Appendix includes survey.