DragonflyTV: Going Places in Science Children’s Viewing Study

In March 2007, RMC Research Corporation completed work on a study of children's responses to a selection of DragonflyTV (DFTV) video segments as one part of the Summative Evaluation of the DragonflyTV GPS: Going Places in Science TV series1. This report presents findings from the Children's Viewing Study, which includes two distinct goals. The first goal addresses the qualities and characteristics of science television which contribute to effective educational television experiences for children. This study offered the first in an iterative process aimed at gaining a deeper understanding of the components that make up effective children's science television. The second goal looked specifically at children's attitudes towards science centers and experiments and how these were impacted by viewing DragonflyTV GPS segments. The appendix of this report includes surveys and focus group questionnaires.