January 1st, 1997 | RESEARCH
In this article, Kristine Westerberg discusses the Shedd Aquarium's new initiative for audience research and development and shares some preliminary findings from their initial efforts.
Document
Team Members
Kristine Westerberg, Author, John G. Shedd AquariumCitation
Identifier Type: ISSN
Identifier: 0892-4996
Publication: Visitor Behavior
Volume: 12
Number: 1
Page(s): 16
Tags
Audience: Evaluators | Families | General Public | Museum | ISE Professionals
Discipline: Ecology | forestry | agriculture | Education and learning science | Life science
Resource Type: Peer-reviewed article | Research Products
Environment Type: Aquarium and Zoo Exhibits | Exhibitions