Association of Zoos and Aquariums (AZA) Research Agenda Survey

This survey was used as part of the AZA research agenda process. The Visitor Studies Initiative of the CEC has been gathering information about the evaluation and visitor research work that has been conducted at AZA institutions. The goal is to develop a plan for visitor research at our institutions going forward – to identify areas where we are excelling, as well as topics needing further research attention. The survey was sent to education professionals from 77 AZA institutions, and will be used identify holes in the existing framework and/or future opportunities for research.