Cracking the Code: Guide #1 – An Audience Research Collaboration Guide for Media Professionals, Evaluators and Communication Researchers
Cracking the Code: What’s the Value of Behind-The-Scenes Content for a Science Series like KQED’s Deep Look?
Cracking the Code: Study Advances Understanding of Women’s Intentions to Watch Deep Look YouTube Videos
Cracking the Code: Do Stories about Health – and Sex – Draw Women to Watch KQED’s Deep Look Science Videos?