A View From “Outside”: Research on Community Audiences

January 1st, 1995 | RESEARCH

In this paper, Marilyn G. Hood of Hood Associates discusses the benefits of community studies, rather than just visitor research. Hood examines how conducting community studies enables museums to learn new, often surprising facts about their area population as well as identify future or unsuspected audiences.

Document

VSA-a0a4l4-a_5730.pdf

Team Members

Marilyn G. Hood, Author, Hood Associates

Citation

Identifier Type: ISSN
Identifier: 1064-5578

Publication: Visitor Studies
Volume: 7
Number: 1
Page(s): 77

Tags

Audience: Evaluators | General Public | Museum | ISE Professionals
Discipline: Education and learning science
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions | Museum and Science Center Programs | Public Programs