January 1st, 1995 | RESEARCH
In this paper, Kathryn Hill discusses the two-year, three-part research effort that informed the opening of the United States Holocaust Memorial Museum marketing plan. Hill also examines the mistakes they made when they ignored data as well as what visitor services professionals need from colleagues in visitor studies.
Document
Team Members
Kathryn Hill, Author, United States Holocaust Memorial MuseumCitation
Identifier Type: ISSN
Identifier: 1064-5578
Publication: Visitor Studies
Volume: 7
Number: 1
Page(s): 7
Tags
Audience: Evaluators | Museum | ISE Professionals
Discipline: Education and learning science | History | policy | law
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions | Museum and Science Center Exhibits