Research and Evaluation: Two Concepts or One?

In this paper, Harris H. Shettel, Chair of the AAM Visitor Research & Evaluation Standing Professional Committee, discusses the meaning and importance of research and evaluation as two distinct terms that often share some of the same elements. Shettel elucidates this position by examining some of the ways these terms have been used by others and noting the implications this has for the kinds of work evaluators do in various projects.