Recall of Label Content: The Effects of Length and Sequence

November 1st, 1993 | RESEARCH

In this article, Jacksonville State University's Amy Cota and Stephen Bitgood share findings from a study of label content, specifically the effects of length and sequence. Researchers aimed to answer the following questions: (1) If the entire label is read, will retention of information be related to the length of the text? and (2) When information is presented in two paragraphs, is the order of presentation important?

Document

VSA-a0a1s7-a_5730.pdf

Team Members

Amy Cota, Author, Jacksonville State University
Stephen Bitgood, Author, Jacksonville State University

Citation

Identifier Type: ISSN
Identifier: 0892-4996

Publication: Visitor Behavior
Volume: 8
Number: 4
Page(s): 12

Tags

Audience: Evaluators | General Public | Museum | ISE Professionals | Undergraduate | Graduate Students
Discipline: Art | music | theater | Education and learning science
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions | Museum and Science Center Exhibits