How do People Perceive Museums, Parks, and Zoos?

January 1st, 1987 | RESEARCH

In this article, Jacksonville State University's Stephen Bitgood and Donald Thompson discuss findings from two studies, one that evaluated how people perceive museums, parks, and zoos in terms of 27 bipolar characteristics and one that studied how a visit to a science museum effects the perceptions of respondents. In both studies, the researchers used the semantic differential survey technique.

Document

VSA-a0a2k7-a_5730.pdf

Team Members

Stephen Bitgood, Author, Jacksonville State University
Donald Thompson, Author, Jacksonville State University

Citation

Identifier Type: ISSN
Identifier: 0892-4996

Publication: Visitor Behavior
Volume: 2
Number: 3
Page(s): 9

Tags

Audience: Evaluators | General Public | Museum | ISE Professionals | Undergraduate | Graduate Students
Discipline: Education and learning science
Resource Type: Peer-reviewed article | Research Products
Environment Type: Exhibitions