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Displaying Results 7971 - 7980 of 8144
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, University of Florida researchers John J. Koran, Jr., Mary Lou Koran, and Jim Ellis present a review of research on the effectiveness of field trip experience and analyze findings for trends. ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Jacksonville State University researcher Stephen Bitgood presents a general overview of the literature on field trips. Bitgood reviews the four phases of school field trip programs: planning of the program, pre-visit preparation, on-site activities, and follow-up activities. Bitgood cites studies that address each of phase and ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this brief article, Jacksonville State University researcher Stephen Bitgood discusses the value of front-end and formative evaluation as part of the exhibit label development process. ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Jacksonville State University researcher Stephen Bitgood presents a review of exhibit label literature and techniques. Bitgood refers to Beverly Serrell's 1983 list of "eight deadly sins" from her manual, "Making Exhibit Labels: A Step by Step Guide," and cites visitor studies that support Serrell's list. Bitgood also explains ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Pete Conroy of the Anniston Museum of Natural History analyzes how "cheap thrills" can be the most effective ways to capture visitors' attentions, after which educational messages can be delivered. Conroy discusses the role of cheap thrills in zoo and museum exhibitions. ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Rosalyn Rubenstein discusses how the focus group method can be used in museum visitor studies. Rubenstein provides a general description of the focus group method, describes the process by breaking it down into its component parts, uses case studies as examples of how focus groups have been used and the data they elicit, and draws ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Sydney Donahoe discusses visitor research at the San Diego Wild Animal Park. Donahoe explains three main reasons for conducting this research: advertising and marketing campaigns, to improve their product, and to assess visitor learning and enjoyment. ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Stephen Bitgood of Jacksonville State University discusses issues associated with visitor orientation and circulation. Bitgood identifies seven problem areas, which he discusses individually: pre-visit or off-site, arrival at the facility, finding support facilities (restrooms, food, gift shop, etc.), orientation and circulation ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, Patricia A. McNamara answers questions about using formative evaluation to develop exhibits, based on nearly ten years of experience at the Science Museum of Virginia. McNamara discusses beginning the formative evaluation process, selecting staff, setting goals, building prototype exhibits, working with visitors, using visitor ... »
  • Date: 01/01/1989
    Resource Category: Peer-reviewed article
    In this article, researchers from Colorado State University discuss a research study at the Denver Art Museum. The study investigated how one survey of visitors to the museum was used to increase staff awareness of different levels of audience commitment, while at the same time yielding evaluation information about an Asian Art exhibit to guide ... »

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